Evaluating the short-term and long-term impact of an interactive science show

Science shows as a medium for communicating science are used widely across the UK, yet there is little literature about long-term impact they may have. This longitudinal study looks at short-term and of show Music to Your Ears , which was initially performed throughout UK on behalf Institute Physics in 2002, has since been offered schools events through enterprise Made Simple. The measured using immediate reaction show, number (and type) demonstrations (demos) recalled over long term, applied use any memories from show. Quantitative qualitative data were gathered questionnaires immediately after focus groups held two half years later. To enrich data, minimize bias, interviews with professional presenters also included analysis. Data develop framework five demonstration categories describe their essence, or main purpose. this were: curiosity (C), human (H), analogy (A), mechanics (M) phenomena (P). It found that even years, almost 25 per cent demos could be without prompting. When prompted verbal visual clues, 50 by group tested. In addition, around 9 related an alternative context suggesting some cognitive processing have happened most memorable elements ‘curiosity’ type demo both short term term.